MyLikes helps tweeters and bloggers make money by creating sponsored Likes for advertisers. MyLikes wants to change a consensus among users in social sphere. They say no for selling out, and by that  mean being paid to do something in the social sphere.  MyLikes wants to change that, by having you execute “sponsored likes” of goods or services from advertisers.

It is founded by ex-Googlers Bindu Reddy  and Arvind Sundararajan (received two prestigious Founders awards for his work on AdSense and Gmail). The idea is to make advertising and marketing a more personal, conversational medium. MyLikes allows you to share your likes with others and get paid when people click your link. The idea, then, is that the more relevant you become and the more people that you engage then the bigger income that you could generate as a result.

Publishers who want to run campaigns on their network and have been signed up at Mylikes will  pick and choose the ones they want. If a publisher picks, say, Moo Cards (a current advertiser on MyLikes), they can do one of three things: write a tweet about it, write a blog post about it, or just add a caption to an ad. Any of these actions is called a “Like”. MyLikes seems to pay out much higher than other CPC solutions. MyLikes is serious about differentiating itself from the likes of Sponsored Tweets, Magpie, and PayPerPost. The system even makes for donating that money right away if that is what they want.

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Thursday, January 14th, 2010 at 4:46 pm | by Kur-nia-one |